I stabilize and scale growth systems.

Growth and performance marketing leader with 15+ years across paid media, CRO, analytics, marketing operations, agency governance, and executive decision support. I make complex growth systems easier to see, manage, and improve.

Media investment strategy and accountability across $10M–$100M+ programs · Fortune 500 and complex portfolio environments · Google · Samsung · SAP · WEX · Cisco · AARP

Trusted by Leading Research Networks

Selected for paid engagements by top expert platforms, including:

  • A double-blind advisory session on social commerce strategy (10EQS)

I don’t just execute paid media. I advise on where it’s headed.

Sustainable Results Driven by Data and Platform Expertise

Sustainable Results Driven by Data and Platform Expertise